What is “Silver Tourism”
What is “Silver Tourism” and how can Greece benefit (by Viki Tryfona – powergame.gr ) “Silver Tourism” is a dynamically developing tourism market, which focuses on the travel needs of senior citizens, that is, people over the age of 60. With Europe forecasting that 34% of its population will belong to this age group by 2050. “Silver Tourism” is becoming increasingly important for the tourism industry and the economy. Greece, with its natural beauty, history and hospitality, has the potential to be a leader in this sector. What is “Silver Tourism”? “Silver Tourism” is linked to the “longevity economy”, which refers to the opportunities and challenges arising from the aging […]